10 best bookmakers for betting on the English Premier League (EPL)

Football – or soccer to those across the pond - remains the most popular sport to bet on the UK, which has led many bookmakers to put English Premier League betting markets at the forefront of their product offering.

In this blog, we will highlight ten of the best bookmakers bettors can use to bet on the EPL, taking into account a number of factors such as the range of markets on offer, the competitiveness of the offered odds and their various promotional offerings.

Best bookies for betting on Premier League football

# 1 - Bet365

Bet365 is an online-only betting platform which has a vast global presence and a fine reputation as an industry leader when it comes to sports betting.

The firm was founded by the Stoke-based Coates family all the way back in 2000, with Denise and John Coates still acting as co-CEOs of the company to this day.

Innovation has been at the forefront of Bet365's product strategy from the start and it is this ability to keep pushing boundaries which has seen them become the number one outlet for Premier League bettors in recent years.

Bet365 offers extensive global football markets but the range of sub-markets available for the EPL is exhaustive, meaning a customer should be able to find exactly what they are looking for in any English top-flight game.

Whether it's players to be booked, fouled, carded or even complete a certain amount of passes, 365 offer markets that most of their competitors won't even consider. Of course, more markets mean more opportunities for bettors to potentially find a winning edge.

Their Premier Leauge odds on moneylines and win markets are also considered to be some of the most competitive around, while their Bet Builder product allows punters to combine multiple selections on the same game effortlessly – often with industry-leading prices.

Bet365’s website and app are both laid out in an extremely practical and user-friendly fashion. As well as their various betting markets, they boast a dedicated sports stats area which bettors can consult to help decide on their selections. They also offer a Live Scores and Results section, which those wanting to bet in-play will hugely appreciate.

Though Bet365 don't offer live streams on English Premier League matches due to TV rights deals, they do have a fantastic live match interface which delivers real-time updates of player performance, in-game statistics and expected goal tallies.

When it comes to promotions, Bet365 don't mess around either. Their basic Premier League offering includes Bet Boosts and Acca Boosts - allowing punters to extract further value on popular picks and multiple bets.

EPL bettors will also love their Early Payout offer. This sees bets on any Premier League team to win settled as a winner as soon as the team they have selected to win the match goes two goals in front – even if the opposition ends up coming back to earn a draw or victory. This applies not just to single bets, but also accumulators too.

Anyone who is serious about betting on the Premier League simply needs to have a Bet365 account in their bookmaker arsenal.

#2 - William Hill

William Hill is one of the oldest bookmakers in the world and has a longstanding reputation as a reputable and trusted bookmaker. The coverage of football leagues globally is extensive and the EPL is no exception for both pre-match and live betting.

The odds available are considered to be some of the most competitive on the market. Their Bet Builder tool also enables bettors to tailor-make their own bet for EPL matches and even if a bettor cannot find what they are looking for they can post on X (formerly Twitter) with hashtag #YourOdds to request a price.

William Hill’s football promotions are also not to be sniffed at and include daily acca boosts and Bet Builder winnings boosts worth up to 25%. Their 2 Up promotion, which allows the bettor to win their bet if the team they have selected to win the match goes two goals in front, even if the opposition ends up winning the match or the game is tied, is also applicable to the EPL. Another interesting promotion applicable to the EPL is the Impact Sub, which means a bettor’s Bet Builder remains live even if the specified player leaves the pitch and is substituted.

Ultimately, it isn’t hard to see why William Hill has such a great reputation for football betting with its fantastic range of promotions, competitive odds and great features.

#3 - Ladbrokes

Are a very well-known and recognisable bookmaker and are considered to be one of the most innovative players in the industry. Its football coverage is extensive and their website is very user friendly.

The promotional offering for football betting is impressive with daily acca boosts, acca insurance and Bet Builder boosts. Bettors wanting to bet on the EPL therefore have a great range of promotions to utilise and enjoy whilst also trying to improve their profit return. They also offer a free to play game called 1-2-Free which allows its customers to win either cash prizes or free bets by correctly predicting scores. The considerable range of ongoing promotions is therefore a big draw for many football bettors and earns Ladbrokes its good reputation and loyal customer base.

Ladbrokes odds are considered to be some of the most competitive and they are definitely worth a check. The cash-out features will also be a big draw for some bettors by offering greater control for the bettor and their betting strategy. The ability to livestream selected matches (you must have a positive balance in your account) is an attractive feature and greatly assists those wanting to partake in live betting on EPL matches.

Ultimately, it isn’t hard to see why Ladbrokes has established such a good reputation and trust.

AK Bets -

Are a relative newcomer in the industry but have certainly made a splash with their goal to offer their customers the best and most competitive odds on the market. The company’s founder, Anthony Kaminskas, founded AK Bets as he felt the industry needed a new and fresh bookmaker that’s key focus was the odds they were offering their customers. They offer some of the best odds on the market and often come out on top over its various competitors.

AK Bet’s Big Prices offers boosted odds across various matches of the EPL and bettors will want to ensure they are taking full advantage of the offerings. They also generally have higher bet limits than most of its competitors which will be a significant draw for certain customers. AK Bet’s also offers a Bet Builder function that is widely applicable to the EPL and the cash out feature is another bonus for bettors.

Overall, stripping back the bells and whistles and focusing on the brilliant odds earned AK Bets a spot on the list.

Sky Bet -

A betting website established in 1999 from the famous Sky brand and known for its wide coverage of markets and competitive odds. Their website is sleek, stylish, practical and very easy to navigate. The football section is very easy to find in the favourites section and Sky Bet are well known for offering varied promotions that are event specific. Football bettors should therefore always check out Sky Bet’s promotions page for big EPL games. Bettors can also benefit from additional weekly rewards by joining the Sky Bet Club. This rewards loyal customers with further benefits evidencing that customer satisfaction and enjoyment is top priority for Sky Bet.

A defining feature of Sky Bet is perhaps however the vast statistical information available to bettors in the field of football. The detail is immense and any bettor is likely to benefit from the offerings. The cash out feature appears to be widely available across different markets and they offer a Bet Builder which has significant coverage. Amongst its many praiseworthy elements, Sky Bet is often celebrated for its in-play betting markets which continue to be extensive.

Ultimately, Sky Bet ticks a lot of boxes and it is clear to see why it is a popular choice for football bettors.

Betfair

Betfair has two separate elements being its betting exchange and its sportsbook and it is therefore considered to be one of most innovative in the industry. Betting exchange is when a bettor bets against other bettors rather than the bookmaker. The concept is akin to stock trading and the bettor can either select a bet to win, known as back, or select a bet to lose, known as lay. In regard to the betting exchange, Betfair is considered to be a global leader by offering bettors the opportunity to have more control over the odds and potentially increase their profit.

Any football bettor wanting to place a bet on the exchange for EPL will find very competitive odds. This is based partly on the high liquidity of the market due to the popularity of the EPL but also because the low rates of commission keep prices very competitive. Any bettor wanting to fully maximise their returns would benefit from using Betfair’s exchange and definitely earns it a place on our list.

Furthermore, Betfair’s sportsbook offering shouldn’t be overlooked with extensive markers, great odds and appealing promotions which are updated regularly including boosts and a substitution guarantee. Betfair’s Bet Builder has great coverage and they also offer a £5 free bet to use on bet builders or multiples if a bettor bets £20 on bet builders or multiples over the course of a day.

Overall, Betfair’s exchange and sportsbook both offer great features and football bettors should be taking advantage of their offerings.

Paddy Power

Are a very well-known (sometimes for controversial reasons!) bookmaker that is often praised for its good value, diverse markets and vast promotional offerings. Its website is simple and easy to navigate with the football section easily located and then subdivided into different categories such as in-play, Acca’s and Bet Builders.

Paddy Power is known for having a weighty promotional offering and football bettors will be pleased to see that football is a heavy focus in this regard. Their offerings include a super sub insurance(???) that means the bet rolls over to the new player if a bettor’s player is substituted (condition apply), a free bet if one leg of a five plus fold accumulator loses and the 2Up Early Payout allowing a bettor to be paid out as a winner if their selected team goes two goals ahead regardless of the final score. They also regularly offer power price boosts, many of which do apply to big EPL games.

Paddy Power also boasts a significant range of submarkets and their Bet Builder function is considered to be one of the best in the industry being widely applicable and easy to use. Those wanting to fully tailor their EPL bets won’t be disappointed. They also offer great live betting facilities, including livestreaming of big matches, and the cash-out feature is widely offered.

Ultimately, Paddy Power is a great choice for both new and seasoned bettors on the EPL with so many great features and an enticing range of promotions.

Betway -

Are an online betting site that are often considered to have very competitive odds and cover a wide range of sports and markets. The sub-markets covered within football are extensive and their widely applicable Bet Builder facility means bettors can take full advantage of this to tailor make their own EPL bets. Bet requests can also be made through X (formerly Twitter) using the hashtag #BetYourWay.

Betway’s odds are known for being both consistent and competitive. They offer both full cash-out and partial cash-out features which will appeal to many bettors. Betway has an extensive range of promotions, particularly free bet offerings. Football bettors will want to check out their ‘4 to Score’ offering in which a bettor can win up to £50,000 for correctly predicting who will score first in four selected matches. Betway’s Free Bet Club is another popular feature which offers varying free bet promotions as well as their daily bet boosts.

Betway’s VIP programme is BetwayPlus and enables loyal customers to build up points with the opportunity to benefit from exclusive gifts, trips and personalised offers. Another popular feature is their blog the Betway Insider which offers betting tips, news and analysis.

Betway is ultimately considered one of the industry leaders for its extensive coverage and varied and appealing promotions and ELP bettors won’t be disappointed.

Sporting Index -

They are one of the most unique bookmakers in the industry pioneering sports spread betting. Sports spread betting is a higher risk form of gambling more akin to trading on the stock market. Rather than placing a bet with a set stake, spread bettors buy and sell positions based on an outcomes current line value.

Sporting Index is known for offering a wealth of statistical based markets that other competitors simply do not. This includes Asian handicaps, booking points and corner lines. They also offer fixed-odds markets and offer a number of promotions including welcome offers of £300 cashback on selected stakes for spreads and free bets for fixed odds if a minimum stake is met. A further offering is a Acca boost worth up to 100%.

They also offer a Bet Builder function and cash out features. Their Bet Builder is considered to be easy to use and the cash out feature can be used in-play which many bettors will deem a great advantage.

Ultimately, any bettor wanting to partake in spread betting on the EPL can look no further than Sporting Index.

Unibet -

A well respected and recognisable online betting platform that has significant global presence. Unibet has an extensive range of promotions and football bettors will be pleased to see the offerings of Daily Uniboosts on their Bet Builders, daily acca boosts and chances to win tickets to top sporting events. Perhaps worth a special mention is the Bet Builder Rebound which provides a bettor with an opportunity to win a free bet equal to the original stake if certain conditions are met.

Unibet also boasts competitive odds coupled with an extensive football market for both pre-match and live betting. Their Bet Builder allows bettors to choose up to 12 selections per match and includes elements such as goalscorer, total number of goals and total number of corners. The flexibility offered from their Bet Builder therefore be a major draw for EPL bettors.

One standout feature for Unibet is its livestreaming facility for football which is often praised for its good quality. The website is simple and practical to navigate. It also offers both betting guides and a betting calculator for users to utilise to their advantage.

Overall, Unibet has some great positives and attractive features and it definitely earns its spot on our top ten list.