VIDEO: Check out our new 2026 World Cup Betting podcast!
It's less than seven weeks until the 2026 FIFA World Cup kicks off, meaning a feast of international football is on the cards this summer for punters!
One of the most liquid betting markets in the whole of sport, accompanied by a vast array of match and side markets, value is lurking everywhere for football bettors.
That's exactly what we'll be hoping to unearth in our six-part preview series over on YouTube!
Odds Now's head of content and veteran sports tipster Matt Hill is joined by one of our resident football betting writers and a current trader for a leading bookmaker, Felix Morson-Pate.
In this first episode, the lads tackle the Outright Winner market and give their thoughts on the important factors that go into unearthing value selections.
Completely unrehearsed, the guys also landed on the same 100/1 poke as their dark horse for this summer's tournament. You'll have to watch the episode to hear who that is, and the reasoning behind it!
You can check out our 2026 World Cup Betting Podcast above. Please make sure to give the video a thumbs up on YouTube if you enjoy it and hit subscribe to the Odds Now YouTube channel in order to be notified when new episodes drop.
Roll on the action!
Matt Hill is Odds Now's Head of Content and leads our digital operation, while also offering his insight as a tipster across darts and football.
Having worked in the industry for the best part of a decade, including extended stints with Betfred and LiveScore, Matt joined the project in May 2024 with the sole aim of making Odds Now a key player in the betting content space.
He has also forged a reputation as a respected darts tipster, landing numerous three-figure outright winners over the years, while his love for lower league football also helps him pick out the odd obscure winner in that space.
When not at the editorial desk, Matt enjoys travelling the country supporting his beloved Carlisle United FC, chucking a few arrows and spending time with his young family.
Matt Hill is Odds Now's Head of Content and leads our digital operation, while also offering his insight as a tipster across darts and football.
Having worked in the industry for the best part of a decade, including extended stints with Betfred and LiveScore, Matt joined the project in May 2024 with the sole aim of making Odds Now a key player in the betting content space.
He has also forged a reputation as a respected darts tipster, landing numerous three-figure outright winners over the years, while his love for lower league football also helps him pick out the odd obscure winner in that space.
When not at the editorial desk, Matt enjoys travelling the country supporting his beloved Carlisle United FC, chucking a few arrows and spending time with his young family.
Matt's p/l
7 Days
30 Days
Year 2026
